Frankfurt 2015
The first MaKi Media Conference in Germany was held in Berlin, bringing together the best in business and higher education coverage.
This year we headed to Frankfurt, home of the European Central Bank and German financial markets. This event included editors and reporters from the leading publications from Germany such as Handelsblatt, Die Welt, Capital and FAZ, and international bureaus such as the FT, Wall Street Journal and Bloomberg.
Thanks to our Sponsors
Participating Institutions
CEMS (Global Alliance)
EFMD (Europe)
Esade Business School (Spain)
ESMT (Germany)
Frankfurt School of Finance & Mgmt (Germany)
IE Business School (Spain)
IESE Business School (Spain)
INSEAD (France & Singapore)
Koç University (Turkey)
Mannheim Business School (Germany)
Oxford - Saïd (UK)
Rotterdam School of Mgmt, Erasmus (Neth)
Univ St Gallen (Switzerland)
Univ of Edinburgh Business School (UK)
Univ of Virginia - Darden (USA)
WHU - Otto Beisheim School of Management (Germany)
Itinerary
Thursday may 28th
Frankfurt School of Finance & Management, Sonnemannstrasse 9, 60314 Frankfurt am Main
9:45am Registration for conference with coffee, fruit and pastries
10:15am               Welcome from President and CEO of Frankfurt School of Finance     
                            & Management, Prof. Dr. Udo Steffens                            
10:30-11:45am     Best Practices Session I
                              From German media to university editorial
                             Christoph Mohr, Managing Director Frankfurt School Verlag                        
                             and former Handelsblatt bus ed editor      
                             Best Practices Session II
                             Working with the German Media
                             Molly Ihlbrock, ESMT & Ralf Bürkle, Mannheim Business School
12:00-1:45pm      Lunch
                             Guest speakers Jennifer Garfinkel and Tina Peswani, GMAC
2:00-3:15pm        Media Panel I
                             Bus Ed reporter, Die Welt
                             Finance journalist, Behavioral Finance
                             Editor, Harvard Business Manager
                             Reporter, Reuters
3:15pm Coffee break
3:30-4:45pm        Media Panel II
                             Business Education Editor, Handelsblatt
                             Chief Editor, Capital
                             Managing Editor at F.A.Z.- Frankfurt Business Media
5:30pm                Cocktail, sponsored by IESE Business School
                            Goldmund Restaurant
Friday may 29th
9:00am Check in
9:15am Welcome from MaKi Conference Organizers
9:30-10:45am      Media Panel III
                             German Business Editor, Wall Street Journal
                             German Bureau Chief, Bloomberg News
                             Reporter, Frankfurter Rundschau, Berliner Zeitung
10:45am Coffee break
11:00-12:15pm     Media Panel IV
                             Editor in Chief, Business Punk
                             Editor, Der MBA Guide
                             Blogger, Feingold Research
                             Editor, Frankfurter Allgemeine Zeitung (FAZ)
12:30 - 1:45pm Lunch
2:00-3:30pm        Best Practices Session III     
                             Open forum - Questions to ask and stories to share on major issues             
                             we face as Comms Professionals at global business schools today