London 2012

The fourth MaKi Media Conference held in Europe’s busiest media market coincided with London’s Olympic year.

Hosted at the London Business School, this event included editors and reporters from the Financial Times, BBC, WSJ, The Economist, CNBC, Times of London, NY Times, The Independent, The Guardian, Management Today, Times Higher Ed, and leading publications from Europe such as Le Monde, Corriere della Sera and El Pais.

Thanks to our Sponsors

Itinerary

thursday may 24th

London Business School, Sussex Place, London

8:45am           Check in at London Business School

9:15 - 9:30      Welcome from MaKi Conference Organizers, Kiki and Matt.

9:30 - 10:45    The Global Business News Cycle
Business Editor, Times of London
Bureau Chief, Forbes
Editor Business Life, FT
News Editor, France24
Editor at Large, Management Today

11:00 - 12:15  Business and Management News
VP Int’l News and Programming, CNBC
Education Correspondent, The New York Times
‘Schumpeter’ Management Editor, The Economist
Reporter, Bloomberg News and BusinessWeek
Freelancer writing for Independent, Telegraph, Guardian 

12:30 - 2:00   Lunch

2:15 - 3:30      The European Connection
Business Education Reporter, Corriere della Sera (Italy)
Education Editor, Le Monde (France)
Business Editor, El Pais (Spain)
Economics Editor, BBC

3:45 - 5:00     The Business Of Education
Business Education Editor, The Economist
Online Editor, Wall Street Journal
Chief Editor, TopMBA Career Guide
Freelancer writing for FT, Management Today and Monocle

7:00               Dinner

friday may 25th

London Business School, Sussex Place, London

9:00am           Check in at London Business School. 

9:15 - 9:30      Welcome from MaKi Conference Organizers, Kiki and Matt.

9:30 - 10:15    Best Practice
Tracking and evaluating media coverage

10:15 - 11:00  Best Practice
Writing headlines that work

11:00 - 12:15  The View from London
Editorial Director, The Economist Education
Freelancer writing for The Independent, Guardian 
MBA Supplement Editor, Times of London
Editor, Business Strategy Review

12:30 - 2:00   Lunch

2:15 - 3:30      Business Education for Execs
Editor, Times Higher Education
Freelancer covering Business Education for Wall Street Journal
Business Education Correspondent, Times of London
Managing Editor, IEDP
Chief Editor, Business Review Europe

3:45 - 4:45     Comment from Southwark Bridge
Business Education Editor, FT
Business Education Reporter, FT
Business Education Online and editor Women at Bus School, FT
Project Manager Business Education rankings, FT
Business Education researcher, FT

5:00               Cocktail

Participating Institutions
Ashridge Business School (UK)
Barcelona School of Mgmt (Spain)
Cambridge - Judge Business School (UK)
Cass Business School (UK)
CEMS (Global Alliance)
Cranfield School of Mgmt (UK)
CUHK Business School (Hong Kong)
Duke - Fuqua (USA)
Durham Business School (UK)
EDHEC Business School (France)
EMLyon (France)
Esade Business School (Spain)
ESMT (Germany)
ESSEC Business School (France)
Georgetown - McDonough (USA)
Georgia Institute of Technology (USA)
Grenoble EM (France)
Harvard Business School (USA)
HEC Paris (France)
IE Business School (Spain)
IESE Business School (Spain)
IMD (Switzerland)
Imperial College Business School (UK)
Indian School of Business (India)
INSEAD (France & Singapore)
London Business School (UK)
Mannheim Business School (Germany)
MIT - Sloan (USA)
NYU - Stern (USA)
Oxford - Saïd (UK)
Purdue - Krannert (USA)
Rotterdam School of Mgmt (Neth)
Simon Fraser University - Beedie (Canada)
SMU - Cox (USA)
St Gallen (Switzerland)
Stanford Grad School of Business (USA)
Strathclyde Business School (UK)
Tuck School of Business - Dartmouth (USA)
UBC Sauder (Canada)
UC Berkeley - Haas (USA)
UCLA - Anderson (USA)
UNC Kenan-Flagler (USA)
Univ of Maryland - Smith (USA)
Univ of Virginia - Darden (USA)
USC - Marshall (USA)
UT Austin - McCombs (USA)
Vlerick Leuven Gent Mgmt School (Belgium)
Wake Forest School of Business (USA)
Warwick Business School (UK)
Wharton School (USA)